Leo Herrera on Golfing Career, Community Trips, and Building The Connected Golfer Brand

Key Points

• Leo Herrera shared his journey from top junior golfer and college athlete to becoming a professional golfer and content creator, emphasizing the importance of daily habits like meditation and breath work to stay connected and present.
• Herrera's mantra is to create experiences that light people up and systems that keep them lit, which he achieves through his 12-week online program and immersive golf trips designed to help participants connect deeply with themselves and the game.
• Despite his success and potential in professional golf, Herrera is fully invested in building a community and culture around the concept of "connected golf," focusing on empowering individuals to make connected decisions and live a more intentional and fulfilling life.